RCS API
RCS (Rich Communication Services) is the evolution of smartphone messaging. Unlike SMS, it enables multimedia content, Call to Action buttons (CTA), and bidirectional conversations with a verified sender called an RCS Agent.
Why use RCS
- Visible brand: RCS Agent name and icons
- Rich content: text, images, cards, and carousels
- Interactive buttons: links, calls, guided replies
- Two-way conversation: manage and respond to user interactions
Use cases
- Rich notifications with images and buttons
- Promotions, offers, and shopping carts (cards/carousels)
- Conversational customer support
- Campaigns with high engagement
User requirements
Compatible smartphone and messaging app with RCS support; active internet connection.